A lot of webmasters nowadays using a Google AdSense program to monetize their websites.
When I analyzed about 200 websites, I found that about 65% of them are violating AdSense TOS.
So, what mistakes can lead you to ban and possibility of losing your AdSense account and earnings?
1. Placing an ad block right below a web page's title
I've seen this mistake on more than 140 web sites. This placement will guarantee that you will be contacted by AdSense team. You will get a warning from them and should change your page within 72 hours. It's better to act fast.
The solution is simple. Just write a short paragraph of text between a title and ad block and you're done.
2. Images near ads
This is a surefire way to raise your CTR and loose your AdSense account. Google doesn't like when an user is forced to click on ads by some pretty image.
Again, just separate images and ads with some text and you're done.
3. Clicking on your own ads
That's stupid. Really. Google has hordes of the best minds writing code for them. And their tracking algos can easily detect such behaviour.
Never ever do it. Period.
4. Using AdSense on pages with copyrighted/plagiarized content
The same rule will apply. You have 24 hours to remove content from a site. Sometimes it happens when a lazy webmaster is using scraping programs to post content on a blog/page.
5. Placing too much ad blocks on a page
This will not lead you to immediate ban. And, frankly speaking, I never heard that Google banned someone for this. But it will reduce your earnings a lot.
The more ads you have on a page, the more advertisers will be displayed, including the lowest paying ones. So, an optimal amount of ad blocks is 2-3 per page. This way you will earn more and not be looking amateur
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